Cathy Su

UX Researcher

Cathy Su

UX Researcher

Cathy Su

UX Researcher

:)

Hello, I'm Cathy!

Hello, I'm Cathy!

Hello, I'm Cathy!

A UX researcher and applied linguist who also designs, codes, and doodles. Based in London, England.

I have a profound interest in understanding the interplay between people, technology, nature, and society: how and why it shapes goals, needs, behaviour, and opportunities for better design.


My approach is grounded in critical and interdisciplinary thinking. I strategise multi-methods research perceptively to reframe business problems, navigate complexities in ambiguous and fast-changing environments, unravel experiences and challenges in context, and deliver fundamental insights that drive impactful, human-centred product decisions.


At the heart of my work is deep empathy and a commitment to democratise research, to make it accessible, actionable, and empowering for stakeholders. I believe research leads to better outcomes for all—for users, for teams, and for organisations.

Projects

User Testing: Visualising Calibration

Conducting contextual inquiries and usability testing at customer sites to identify UX issues, understand users in Entertainment/VFX motion capture environments, and opportunities to improve new features in upcoming B2B software release.

Read about Shōgun testing

Generative Research: Mocap System

Analysing how users in the life sciences community adopt motion capture technology, employing qualitative methods—assumption mapping, field observations, inquiries, and workshops—to create artefacts that ground teams with data in a product redesign.

Read about Nexus research

Discovery: Uncovering Insights

Delving into the depths of user experiences in China's knowledge entertainment market to discover behaviour and desires, identify pain points, explore market gaps, and inspire an sustainable offering that fits both user and business needs.

Read about Know+ discovery

Product Development: Streaming

Developing a user-centric B2C mobile app of knowledge entertainment production, with evidence-based features and content styles that 'hit the spot'; improving features by strategic testing and iterative design.

Read about Know+ development

HCI: From Theory to Application

Applying human-computer interaction theories in projects to showcase my knowledge and skills in user research, system evaluation and audit, inclusive design, interaction design, IA, and web app development.

Read about academic projects

Website Migration: City Access

Helping university professors to migrate data and create a website of resources for aphasia therapy by UX research, web design and adaptation of materials on Qualtrics, disseminating academic research findings.

Read about CARA website

Get in touch

Get in touch

Get in touch

If you like what you saw, want to discuss potential projects, or even just have a chat, don't hesitate to click the buttons below! 💚

If you like what you saw, want to discuss potential projects, or even just have a chat, don't hesitate to click the buttons below! 💚